The leading customer interaction platform

 

 

Platform

1 — TARGETED LEADS 

Campaigns with Brandslisten SCN get up to 100.000 registered users for direct targeting*

2 — REACH

Up to 1m visits per month, up to 85% organic search traffic

3 — CUSTOMER DATA

Brandslisten Networks offer 200 individual real time data points

Content elements

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MAGAZINE & BLOGS

Brandslisten Magazine & Blogs let your content shine in the spotlight. Tell the story of your brand to improve content marketing and funnel traffic into conversion of loyal customers.

  • Support your content with videos, images, link previews and textual structure tools.
  • Control reach of every single content item by permitting comments, indexing with search engines, likes and social shares.
  • Cross-linking your content builds up that internal SEO and cohesion of your content.
  • Planning ahead is easy – simply schedule an article to be published on a date of your choice.
  • Create editorial themes within categories and topics by prominentley teasing content items.
  • Schedule Content.

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FAQ

Share knowledge with your customers, partners and employees. Interaction with stakeholders goes a long way for each company. Many times the main activity within this interaction is information exchange. The Brandslisten FAQ improves the efficiency of information exchange drastically. Provide customers, partners and employees of your brand with answers to frequently asked questions.

  • Whenever a website-visitor searches for a specific piece of information that is not covered in the current FAQ database the Brandslisten software offers an easy way to submit a question to the system.
  • Users of the platform may produce comments to questions which represent an answer or solve a problem. These comments can be forked into a new FAQ by your team to conserve user generated content as a knowledge database.
  • Our user-driven FAQ rating system identifies most helpful articles which are then ordered and suggested by the system within the community search.

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TUTORIALS

What conveys complex ideas more than an easy to follow step by step tutorial? With Brandslisten tutorials your team or your customers are able to give self-paced instructional programs on any subject matter. Let the community share knowledge and ideas among each other.

  • Use interactive elements to substantiate your content, such as links to further knowledge sources, images and videos.
  • Collect feedback among your customers towards a subject matter with comments or ratings.
  • Spark interest in new products by creating a contest around its use.

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PICTURE BOARDS

Is anybody in love with Instagram? We, too! Now your customers can display their favorite photos with the brandslisten picture board! They can clip anything – photos, inspiration ideas, notes or – like Douglas does – favorite make-up styles. Every file can be tagged and sorted by categories and embedded in various articles.

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PRODUCT PAGES

Build a community destination for your products. Gather all the information revolving around a certain product on one page. Product pages include:

  • Questions and FAQ.
  • Ratings & Reviews.
  • Recommendations & Tips.
  • Community Experts related to this Product.

Community Elements

question

QUESTIONS & ANSWERS

Q&A is a social place for customer discussions. Deliver a platform to your passionate, engaged, and vocal customers. Encourage trusted content and let your community help each other. Let your customers publish questions or answer the ones by others in a public forum with space for discussion.

  • Moods indicate the sentiment of your customers and indicate where to help first.
  • Assign questions to an expert in order to keep reaction times low.
  • Add rich text, pictures or other attachments to support your content.
  • Great answers can be marked as a correct solution towards a problem and be forked into an FAQ by your support team or moderators.
  • Highlight an important question as a sticky post, or hide it in case it’s not intended for everyone.

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FEEDBACK

Customer experiences are the most valuable source to improve your products and services. Nothing influences our decision to buy a product or service more than actual customer reviews. Consumer behaviour is strongly influenced by reviews as a value indicator. With Brandslisten Feedback you can make use of the fact that many times it’s not just the price of a product but rather a decent review which leads into our decision buying it. Brand enthusiasts who love to speak about purchases products build trust among your customer base which in the end leads to increased sales.

  • Collect quantitative feedback with the use of interactions such as likes, rating stars, etc.
  • Initiate a feedback discussion on a subject matter to generate qualitative feedback.
  • Feedback can be public or private – it’s your decision.

groups

GROUPS

Create public and private groups for specific customers or internal usage. Help your customers to share common interests – by creating and managing regional user groups, or product teams hosting focus groups or betas, or host a discussion group for a big event. You decide if your group should be private or open.

  • Invite customers or other users of the community into a group.
  • Create a form as a requirement to enter the group.
  • Export data such as participants of a group and their information.
  • Customize a group by adding a header image, description and decide how many participants there can be.

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RATINGS

Want to know how satisfied your customers are? Ask them! Reviews and ratings make levels of satisfaction visible.

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IDEA MANAGEMENT

Harness the passion and wisdom of your customers. Crowdsource new ideas and build better products closer to your customers needs. Brandslisten Idea Management engages customers into research to improveme and innovate your products and services. As a combination of a welcoming community and powerful research tool fresh ideas are just a few mouseclicks away. Pick the best ones and use the community as a pool of inspiration.

  • Collect feedback about existing products and services both quantitatively or qualitatively and discover ways to furhter improve them.
  • Offer crowdsourcing round to a specific customer group and / or for a specific timeframe.
  • Let your customers know the stage of any idea in steps of their production from “in review” to “in production”.
  • Your community can decide which way to go – let them vote, like or share ideas.

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WISH & OWN WIDGETS

Take content, community activities, and interaction to your customers using our range of fully customisable widgets, 100% synched in real time.

  • Learn which products your (potential) customers are interested in. Find out who is an existing product expert or user.
  • Keep your customers updated around product changes and updates. Or simply inform them if a product has changed in price or availability.
  • Recommendations matter! From online to offline: Connect people even offline via printed wishlists.

User Elements

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FEED

Registered users get a newsfeed tailored to their personal interests. Provide a newsfeed for your customers tailored to their personal interests.

  • The newsfeed offers a personalized stream for each customer based on their interest and followship.
  • Engange your customers by offering polls, contests and surveys
  • Specifically inform your customers about upcoming changes, product innovations, important information, etc.
  • Give your customers the freedom to curate content for a personal readers digest of the community.

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Customer Profiles & Relationsips

After log-in every customer has his own cockpit. Enabling him or her to view his personalized stream based on interests and relationships, post status updates, questions and feedback, see recommendations on contests, products and users, view relationships to other members.

  • Let your customers make friends with the people who they are interested in. The principle is as simple as Twitter.
  • Let your customers send messages to each other. Seeing which users are online at the same time makes this even more efficient.

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REWARD MANAGEMENT & GAMIFICATION

Customer experiences are the most valuable source to improve your products and services. Nothing influences our decision to buy a product or service more than actual customer reviews. Consumer behaviour is strongly influenced by reviews as a value indicator. With Brandslisten Feedback you can make use of the fact that many times it’s not just the price of a product but rather a decent review which leads into our decision buying it. Brand enthusiasts who love to speak about purchases products build trust among your customer base which in the end leads to increased sales.

  • Collect quantitative feedback with the use of interactions such as likes, rating stars, etc.
  • Initiate a feedback discussion on a subject matter to generate qualitative feedback.
  • Feedback can be public or private – it’s your decision.

Distribution

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FACEBOOK APP

Let users ask questions and research on topics and answers on your Facebook page. 100% synchronized. Collect & funnel the buzz about your brand in social conversations into the community hub with the Brandslisten Facebook App. Add it to your Facebook page and synchronize the user-generated content between your Facebook community and your Brandslisten network. The integrated search shows results from both worlds to help your customers stay accustomed to their social media habitat. Customers can post questions, feedbacks and tutorials directly within the app, and like or share the content with their friends or simply publish it to their timeline. 

  • Host discussions on your Facebook page on different topics and categories.
  • Offer your fans and followers the full knowledge & content of your community hub.
  • Let your support team have everything in one place: All content published via the Facebook App is synchronized with the Brandslisten Workflow-Tool.

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DYNAMIC SEARCH

Results in Real Time. Let your customers and users redefine their search with tags and topics to find the relevant solution to their problem faster. Recommended existing solutions appear once a customer is placing a question which can solve problems straight away.

WIDGETS

Brandslisten allows you to easily enrich your website through widgets. There are many widgets and themes that allow you to add different kind of widgets such as popular or recent posts, members, search, etc.

Backend & Infrastructure

PROFESSIONAL CONTENT MANAGEMENT

Ensure all questions receive a timely response by handing over and assigning tickets to your agents.

Work on the relevant tickets first by using your own preferences. Organize tickets via multiple sorting functionalities and folders.

Easily moderate content to protect your brand and provide a positive, constructive environment for your customers. Efficiently evaluate, edit, move, restrict or delete posts.

USER MANAGEMENT

We ensure the highest security standards when it comes to your customers’ private data. Make sure no fake users sign up using captcha for user registration and email verification (Double Opt-In).

See the activity level of your customers by using advanced user analytics. Easily handle users by giving them different roles and permissions or banning them by name.

API: BUILD YOUR OWN FEATURES

Let users ask questions and research on topics and answers on your Facebook page. 100% synchronized.

Collect & funnel the buzz about your brand in social conversations into the community hub with the Brandslisten Facebook App. Add it to your Facebook page and synchronize the user-generated content between your Facebook community and your Brandslisten community hub. The integrated search shows results from both worlds to help your customers stay accustomed to their social media habitat. Customers can post questions, feedbacks and tutorials directly within the app, and like or share the content with their friends or simply publish it to their timeline. 

  • Host discussions on your Facebook page on different topics and categories
  • Offer your fans and followers the full knowledge & content of your community hub
  • Let your support team have everything in one place: All content published via the Facebook App is synchronized with the Brandslisten Workflow-Tool

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SEO READY

Let users ask questions and research on topics and answers on your Facebook page. 100% synchronized.

Collect & funnel the buzz about your brand in social conversations into the community hub with the Brandslisten Facebook App. Add it to your Facebook page and synchronize the user-generated content between your Facebook community and your Brandslisten community hub. The integrated search shows results from both worlds to help your customers stay accustomed to their social media habitat. Customers can post questions, feedbacks and tutorials directly within the app, and like or share the content with their friends or simply publish it to their timeline. 

  • Host discussions on your Facebook page on different topics and categories
  • Offer your fans and followers the full knowledge & content of your community hub
  • Let your support team have everything in one place: All content published via the Facebook App is synchronized with the Brandslisten Workflow-Tool

ADVANCED ANALYITICS WITH MORE THAN 50 KPIs

Learn from your community using a realtime dashboard with numerous KPIs in different areas. Including:

  • Reach
  • Customer Acquisition
  • Content
  • Users
  • Team performance

Using our APIs you are able to export all the data in any external CRM or analytics tool you want.

SECURITY & PRIVACY

Our work includes:

  • Password secured and encrypted access to servers for specific employees only
    Password protected and versioned code repository
    High standards regarding passwords and user data protection according to BDSG
    Encrypted user related personal data
    Separated production, staging and development environments
    Access to production is limited to high level employees
    Agile proven QA processes

Hosting

  • Hosted in Hamburg, Germany
  • Highest security standards
  • 99,7% uptime guaranteed
  • BDSG §5 certified
  • BDSG §9 certified
  • BDSG §11 certified
  • ISO 27001 certified
  • Server-sided anti-virus protection and backups
  • Continuous server security updates
  • Scheduled server penetration tests
  • Automatic tests and server monitoring

supported languages

Supported languages

  • English
  • German
  • French
  • Italic
  • additional languages available. Ask us!